FM7 Chips
Visual identity for a Chinese food chain specialized in fish & chips and frozen yogurt.
Commission
FM7 Chips (China)
Agency
BranEverest Brand Consultants (China)
Scope of Work
Logo Design
Identity Guidelines
Year
2013
In Detail
The food chain FM7 Chips specialized in fish & chips and frozen yogurt requested a new visual identity for its brand. Their stores can be found in multiple shopping centers of Beijing, among them is “The Malls at Oriental Plaza” in Wangfujing.
